Our friend Kerry is about to put her house up for sale, and is in the midst of choosing a real estate broker. The problem? She has two friends vying for her business!
Her next door neighbor, Jane, is a realtor and a “neighborhood specialist” – leading the area in transactions for the past few years. Jane is a pro at staging and selling homes, and gets top price for her sales…
But Kerry’s close friend Maggie is also a realtor – not as experienced as Jane, but really trying to build up her business - and willing to offer Kerry a lower commission than Jane to do the transaction.
So now Kerry doesn’t know what to do – all she knows is she going to end up offending someone… Should she go with Jane – who charges a higher commission but who is also more experienced – or with Maggie – who is less experienced but will also take less of a cut?
What would you do? And how would you explain it to the friend you don’t choose?| Print